Enjoy Oktoberfest with Misguided Spirits (And Win Big, Too)

Gear Up for Oktoberfest with Misguided Spirits (And Win Big, Too)

It’s that time of the year again when the spirit of Oktoberfest sweeps across the globe. This beloved festival—renowned for its lively atmosphere, irresistible cuisine, and of course, copious amounts of beer—is a cherished tradition for many.

But what if you’re in the mood for something a little different this time around? Enter Misguided Spirits, a brand that’s shaking up the scene with its unique blend of craftsmanship, community spirit, and a touch of mischief.

A Spirited Brand with a Twist

Misguided Spirits is not your run-of-the-mill liquor brand. It’s employee-owned and driven by a philosophy to unite the Misguided Spirits of both the past and present. Inspired by the raconteurs of the past who found solace in a good drink, this brand is all about crafting well-made spirits for those who appreciate a quality libation and a local, grassroots alternative to the run-of-the-mill offerings.

Oktoberfest with a Misguided Spin

Now, let’s talk Oktoberfest—the world’s largest beer festival that’s synonymous with fun, camaraderie, and, of course, beer. But why stick to the usual when you can have a Misguided twist on this beloved celebration?

Misguided Spirits is kicking off the celebration with the “Official Cocktail of Oktoberfest Contest” in collaboration with the renowned German herbal bitters company, Underberg. And, it’s your chance to blend premium spirits from Misguided Spirits with the unparalleled essence of Underberg bitters to create a libation as refreshing as donning a refrigerated lederhosen on a sweltering day in Munich.

Join the Competition

Here’s how it works: Cocktail fans, it’s your time to shine. Craft your one-of-a-kind cocktail, the “DAS UBER MULE,” using one of Misguided Spirits’ five distinctive offerings and the unmistakable Underberg bitters. Share your masterpiece on Instagram or Facebook, tagging @DrinkMisguided and @UnderbergAmerica, and encourage your community to like and comment on your posts.

The cocktails with the highest engagement will make it to the top 10, where they’ll be meticulously judged by none other than master mixologists Sother Teague and Bruce Shultz from Amor y Amargo. Then, they’ll evaluate your creation based on taste, appearance, and execution, and the winner will enjoy an exclusive journey to Germany to visit Underberg’s facilities, accompanied by the Misguided Spirits team.

Contest Timeline:

Entries Open: September 1
Top 10 Cocktails Selected: October 3
Winners Announced: October 7

So, as the leaves turn and the air crisps, make your Oktoberfest a little more Misguided. Cheers to great spirits, inventive cocktails, and the community that brings it all together. Talk about a major win.

Curious? In the meantime, check out these Brooklyn watering holes that feature Uber Mule: Turks Inn, Bricolage, Bar Meridian, Skinny Dennis, RocknRolla, Lucky Dog, George & Jacks, Horses & Divorces, Turtles All The Way Down and Do or Dive.