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By 10:30am in the otherwise hushed, meandering food hall of Industry City — well before actual building tenants begin making their way down for lunch — a determined looking crowd of 20-somethings have grouped outside of the glassed-in walls of Avocaderia; hands grasped in anticipation around their camera phones. The eatery actually ran out of their signature item mere hours after opening the day before, and this crew is resolved to emerge triumphant on...
Soylent's website explains that it's time we moved on to "Food 2.0" because Food 1.0 takes too much time and is too complicated (I'm paraphrasing). But if you're still eating Food 1.0 for nourishment, you'll find the concept behind Honeybrains, a new restaurant at 372 Lafayette Street in Noho, vaguely interesting and definitely trendy. It's like Food 1.5, give or take. (Because what's math? Maybe after eating at Honeybrains you'll know.) Besides being ripe for the juiciest puns in food-business—a fea(s)t...
We live in the borough of the $42 roast chicken, of the $100 gold doughnut, of too many to even count bazillion dollar homes. And now, it seems, we live in the borough of the $21 avocado toast. Via Eater, we learned of the astronomical price attached to the ostensibly humble treat (like, it's literally bread and smushed up fruit—yes, the avocado is a fruit—and, we don't know, salt?) at Andrew Tarlow's Williamsburg restaurant Reynard....
If you happen to find yourself in Bushwick, with a $20 bill burning a hole in your pocket, resist the urge to spend it on something at Beacon’s Closet, as we so often do. Instead, strongly consider heading right next door to the laid-back gastropub, Tutu’s, which, in addition to doing the always welcome $1 oyster bit, also offers a bang-up $16 prix fixe, served Monday to Friday, from 11am to 4pm—rather like a leisurely...