Great Idea or Terrible Idea: Bushwick’s New Yoga Studio/Bar
Because nothing says “yoga” quite like red meat and hard alcohol, Buswhick’s Cobra Club has gone into business selling all three. Yes, it’s the inevitable yoga-studio-slash-bar we all should have sensed was coming.
While traditional armchair pseudo-workout-science warns against drinking right after a toxin-cleansing yoga session (it does, doesn’t it?), or just generally undoing your workout calorically moments after you’ve finished, Cobra Club’s owners make a convincing case for downing a cocktail and a gourmet hot dog once you’ve finished their low key brand of yoga.
“We reject the idea that in order to live full and happy lives we must abstain from all vices, detach from the world and become saint-like,” says the studio’s mission statement. “We embrace our vices for the value they bring to our lives.”
As such, the studio specifically offers weekend “hangover” classes that include a bloody mary or mimosa with the price of admission.
“After a good yoga class, you feel amazing, but if you want to talk to people you have to scramble to find a place to sit down and catch up,” said co-owner Nikki Koch. “We thought it would be cool to have a yoga space in the back and then have the bar so you don’t have to look for something else. Plus, everything is better after yoga… when you leave that yoga class its really the best version of yourself.”
We’ll leave the inevitable “meat market” pun that invites up to you.
Whether this seems like a natural fit or just yet another way to push your poor, overworked liver to its limit, one thing here is for sure: there’s no way this won’t end up as a runaway hit with all those saucy, “regressive,” local moms.
Follow Virginia K. Smith on Twitter @vksmith.
