You may have caught wind that the supermarket Wegmans is opening up a new store in the Brooklyn Navy Yard. And New Yorkers are rejoicing! The announcement has been met with elation equal to what we’d expect to see with the discovery of life on Mars or another massive feat of human achievement.
Ok, that’s maybe an exaggeration, because the response hasn’t been quite that insane. But news that the 99-year-old Rochester-based, family-owned supermarket will now serve Brooklyn has at least set Twitter on fire in a way that only a true cult following could. We’ve compiled some of the most zealous, effusive, giddy, diehard tweets from some of New York’s Wegmans lovers below. The excitement is obvious, but the tweets beg a few questions, like: Can a supermarket really be quite this incredible? And are we really THAT deprived?
— Run Like a Grl (@runlikeagrl) May 13, 2015
Yesterday I find out we’re getting a Cost Plus, today Wegmans announces it’s coming to Brooklyn. LIFE IS SO GOOD.
— Leigh A. Zinsmeister (@LeighAnneZin) May 13, 2015
I have no shame in admitting I will be loading up a cab full of groceries to the UES when @Wegmans arrives in Brooklyn.
— leslie berkowitz (@heyleslieb) May 13, 2015
Wegmans opening in Brooklyn is prob a top 10 moment of my life. Normally I’d say tht shows my life sucks but I think it says more ab wegmans
— Tommy Curran (@TomCurran6) May 13, 2015
How am I supposed to concentrate on finals when wegmans is opening up in Brooklyn?
— Brenna Guinan (@BrennaGuinan) May 13, 2015
I have to work a double today but it’s ok cause I just found out they are putting a Wegmans in Brooklyn
— Jill (@Jilleighh) May 13, 2015
Wegmans is opening a location in Brooklyn… Dreams really do come true
— Taylor Novakowski (@Tnovakowski) May 13, 2015
If the gleeful sentiments above don’t make enough sense, it’s worth reading the New York Times news piece about the opening. Wegmans has long been adored for its low prices and massive shopping centers, which combine the kind of variety offered at corporate chains like Whole Foods but for bargain prices advanced at stores like Costco. It’s also a family business that champions hiring a diverse workforce in underserved communities.
Third generation CEO Danny Wegman told the Times yesterday that “People need not just good food, but good jobs. Brooklyn provides an opportunity for both.”