Other than a good fake pregnancy scare, we don’t generally find most April Fool’s Day stunts to be particularly enjoyable or worthwhile. But here’s one nice, Brooklyn-centric exception we can get behind: BrisketTown’s temporary online transformation into TofuTown (hat tip to Eater for alerting us).
They really committed here; fake menu items now include “Briskseitan” and “House-made quinoa and wheat gluten sausage, lightly seasoned and cold smoked in a Nutra® casing.” Another segment from today’s website:
Well played. We assume this is all based on that new study re: the devastating environmental impact of meat-eating?
Follow Virginia K. Smith on Twitter @vksmith.